Start With Why - My Life Mission

[seek⌁mas] 4 minute read ⌁ May 21, 2026

Founding of Zihuatanejo Run Club event in Playa La Ropa - crowd of locals and visitors

Zihuatanejo Run Club

In April 2025, I founded the Zihuatanejo Run Club to contribute back to my small community in a healthy, positive way - aligning my passion for movement with a social cause. The mission of the club is to promote exercise and connection between locals and visitors of the area.


The power of a mission and knowing your why - as made famous and inspired by Simon Sinek in his TED Talk and book, Start With Why - Checkout the full TED Talk Here! What is your mission and why do you do the things you do every day?

My mission, the [seek⌁mas] mission: to inspire those around me to realize their full potential, push for their dreams, and fight mediocrity.

Can one book or concept truly change your life? I moved to Playa La Ropa in Zihuatanejo, Mexico to discover my why, and continue to grow while following my mission in a new country. Helpful principles that made this possible came from the book, The Four Hour Work Week by Tim Ferriss - mainly, Lifestyle Design, Global Arbitrage, and Automation - Full Blog Post SOON!

Lifestyle Designer

Design is in the details - everything I do is intentional and for a specific reason - let me show you why.

Problem Solver

With over 8 years in college, and 9 years as a trained firefighter/paramedic, there is always a solution to the problem at hand.

Health Enthusiast

My true passion lives in health, wellness, and fitness - from the age of 13, my journey began when I lifted my first weight.

Black and white image of man in gym with shirt that says rise above media.

Development of FREE Strength Guide [v1]

My first free guide on fitness - the complete push, pull, legs program I use currently.

FREE Strength Guide [v1]
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FREE Strength Guide [v1]
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Let’s dive in to the founding Strength Guide [v1] - released in February 2025. This guide is packed with the fundamental workout routines necessary to take you from an average physique to one that gets noticed. For the last 5 years, I have been following a variation of the Push, Pull, Legs routines outlined in this guide.

Please take time to review the exercises outlined, stay consistent through the program, and always consult with your physician before starting a new fitness regimen.

This is the first FREE Guide in a series on all things Health, Fitness, & Travel - stay tuned for new guides to further optimize your life by [seek⌁mas]!

Meaning Behind the Brand

ˈsēk : to go in search of : look for : to try to acquire or gain : aim at

más : a greater quantity, number, or amount : something additional

"Seek”

Go in search for more for your life, escape the environment, local biases, and your limiting beliefs about what you are capable of achieving

"Mas”

Know that what ever your dream is, the job, the destination, the life - it is out there, but not without sacrifice, dedication, and effort to achieve it.

Buff man walking along beach in Santa Marta, Colombia.

Solo Travel Without Fear

Travel has opened the door to self-discovery more than any other vehicle

Seek the truth for yourself, and I will meet you there
— Mark Manson

"Seek the truth for yourself":

This highlights the importance of individual effort and critical thinking. It encourages people to not blindly accept information or beliefs, but to actively investigate, question, and form their own conclusions.

"and I will meet you there":

This suggests a shared destination or outcome. It implies that the pursuit of truth, while personal, can lead to a common ground or understanding. It could also mean that while individuals may have different paths to the truth, they can still connect and find common ground in the shared experience of truth.

Beach goers playa la ropa, zihuatanejo sunny day with sailboats in the sea.

Full Transparency: in this blog, if you purchase anything through my links, I’ll earn a small comission at no extra cost to you - this allows me to continue sharing the value of my experiences for all to read, for free!

[seek⌁mas]

“A Jack of all trades is a master of none, but oftentimes better than a master of one.”

https://www.seekmas.com/
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The Pivot – From First Responder to Lifestyle Designer